If you want to start blogging but you do not know exactly how to write an awesome blog post, then you are in the right article. Today, I will tell you some easy things that you can do to help you write amazing blog posts.
Every blogger should always start with the planning phase. Unfortunately, most newbie bloggers tend to skip the planning phase and instead, they just wing it in the hopes that their articles will gain enough traction.
Sure, there is no doubt that your blog will gain some traffic, but does it really translate to conversions and people wanting to read your content? Not necessarily.
So, what are the things that are under the planning phase? Well first, you need to brainstorm and choose the topics that interest you the most. Now, you might be thinking, “but wait, aren’t you supposed to write for the audience?” That is actually true, but you need to be writing about the things that you are truly passionate about because it not only helps you write with gusto but you are also an expert as well.
You have to think about the notion that your audience doesn’t know about a certain topic and you should be the one to provide them with that information.
After listing down your topics, you should then create an outline. Think about your post’s structure, length, headings/subheadings, bullet points (if any), and so much more.
Once that is done, do your research so that if you present some arguments, that you make it a more compelling one by adding information to help support your claims. Surveys, graphs, charts, and other useful data can help.
Think of Your Headline
You may have heard some conflicting information about creating headlines. On one hand, some people would say that your headlines should be abstract enough to spark intrigue. Conversely, some people would say that you should write a descriptive headline so as to not mislead your readers. So, which approach should you take?
Actually, it really depends on your target audience. If you were to write in the business niche, then being straightforward and providing specific figures in your headline can spark interest.
However, if you are aiming to entertain people, a nice hook would be to be as abstract as possible in a way that can pique their interest- prompting them to click to find out more. You may need to experiment which one works best for you.
The Actual Writing
So, you’ve made an outline, you know your topic, and you have crafted your headline, the next thing that you need to do would be to actually write the body of your article.
Now, there are many approaches you can take when writing your content, but what has worked for me (and many bloggers out there) is to write and complete an article in a single sitting. Let me explain.
When you just create a draft of your article with the notion that you are going to come back to it at a later time, you’re tempting yourself to add a little bit more and a little bit more to the point that you have veered away from the original intent of your post.
That is why I recommend that you complete your article in a single sitting, proofread it, and then publish it immediately.
You also want to add some relevant media to make your article more interesting to read.
In this final step, you will read your entire article and assess the flow. If it feels gritty in certain areas, you may want to refine that to make it easier to read.
Look for any grammatical errors, mistakes in the use of punctuation marks, and make your sentences concise. Use bullet points when necessary and do not be afraid to use bolds and italics, especially if you want to put emphasis on certain things.
After you’ve read the entire thing and you’ve made the necessary changes, have someone read the article first and if they say that everything is good to go, then hit the publish button.